Sarah Green Catering

Nordic Catering Limited

Privacy Policy

1. Introduction

We are committed to protecting your personal data and respecting your privacy. This privacy policy explains how we collect, use, disclose, and safeguard your information when you visit our website. By using our website, you consent to the practices described in this policy.

2. Contact Details

Name: Sarah Green
Address: 6 Viewpoint Office Village, Babbage Road, Stevenage, Hertfordshire, England, SG1 2EQ
Company Number: 10530774
Phone Number: 07481 899011
E-mail: sarah@sarahgreencatering.com

3. The Type of Personal Information We Collect

We currently collect and process the following information:

  • Personal Identifiers, Contacts, and Characteristics:

    • Name

    • Contact details (e.g., email address, phone number)

  • Data Collected Through Google Analytics 4 (GA4):

    • Page views and navigation paths

    • Time spent on the site and session duration

    • Browser type and operating system

    • Device information (e.g., mobile, desktop)

    • Approximate geographic location (after IP anonymization)

    • Demographic information and interests (if consented to personalized advertising)

    • Conversion data (e.g., ad clicks and related actions)

  • Data Collected Through Google Ads:

    • User interactions with advertisements

    • Conversion tracking information

4. How We Get the Personal Information and Why We Have It

Most of the personal information we process is provided to us directly by you for one of the following reasons:

  • For the Purposes of Carrying Out Agreed Events:

    • We use the information you provide to make contact with clients for the purposes of carrying out agreed events.

Additionally, we collect data through:

  • Google Analytics 4 and Google Ads:

    • To analyze user behavior on our website

    • To optimize user experience

    • To measure marketing effectiveness

    • To run targeted advertising campaigns

Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are:

  • (a) Your Consent: You are able to remove your consent at any time. You can do this by contacting us at 07481 899011 or via email at sarah@sarahgreencatering.com.

  • (b) We Have a Contractual Obligation.

  • (c) We Have a Legitimate Interest.

5. How We Store Your Personal Information

Your information is securely stored.

  • Retention Period: We keep electronic records for 12 months.

  • Disposal: After the retention period, we dispose of your information by deletion.

6. Cookies and Consent

We use cookies to enhance your experience on our website. Cookies are small data files stored on your device that help us analyze user behavior, track interactions, and personalize content and advertisements.

  • Types of Cookies We Use:

    • Necessary Cookies: Essential for the website to function properly.

    • Analytics Cookies: Used by Google Analytics 4 to collect data about site usage.

    • Advertising Cookies: Used by Google Ads to track ad performance and user interactions.

Before setting any non-essential cookies, we ask for your consent through a cookie banner where you can accept or decline specific categories of cookies. You can manage and change your cookie preferences at any time through our cookie settings.

7. Use of Google Analytics 4 and Google Ads

Google Analytics 4 (GA4):

  • Data Collected: GA4 collects data on page views, navigation paths, session duration, browser type, device information, geographic location (anonymized), demographics, interests, and conversion data.

  • Purpose: To analyze and optimize the website, improve user experience, measure marketing effectiveness, and track user engagement and conversions.

  • Data Sharing: Data is shared with Google, which acts as a service provider and data processor. Google may use this data to improve its services and for personalized advertising if you have consented.

  • IP Anonymization: We have enabled IP anonymization in GA4, ensuring your IP address is anonymized before transmission to Google.

Google Ads:

  • Data Collected: User interactions with advertisements, conversion tracking information.

  • Purpose: To measure the effectiveness of advertising campaigns, create targeted advertising, and track conversions.

  • Data Sharing: Data is shared with Google, which may use it to enhance advertising services.

8. Data Sharing

The data we collect is shared with Google, which acts as our service provider and data processor. Google may use this data to improve its services and for personalized advertising if you have consented to such activity.

9. How We Manage Your Tracking and Advertising Preferences

You can manage your Google Ads and tracking preferences through your Google Ads settings and by using the Google Analytics Opt-out Browser Add-on, which prevents data collection by Google Analytics.

10. Your Data Protection Rights

Under data protection law, you have rights including:

  • Your Right of Access: You have the right to ask us for copies of your personal information.

  • Your Right to Rectification: You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

  • Your Right to Erasure: You have the right to ask us to erase your personal information in certain circumstances.

  • Your Right to Restriction of Processing: You have the right to ask us to restrict the processing of your personal information in certain circumstances.

  • Your Right to Object to Processing: You have the right to object to the processing of your personal information in certain circumstances.

  • Your Right to Data Portability: You have the right to ask that we transfer the personal information you gave us to another organization, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

Please contact us at sarah@sarahgreencatering.com if you wish to make a request.

11. How to Complain

If you have any concerns about our use of your personal information, you can make a complaint to us at sarah@sarahgreencatering.com.

You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113
ICO website: https://www.ico.org.uk

12. Additional Information

For more information on how Google handles your personal data, please refer to Google’s Privacy Policy.